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About our wine

About Us


Pioneers of the British Wine trade

Our story began with a shop in Bristol in 1793. Through the generations, the Avery family have been at the heart of the business and are famous for being among the great pioneers of the British wine trade.

The new generation of Averys

Today, it is 5th generation, Mimi Avery, who is the new face of Averys. Mimi's enthusiasm for wine is contagious, as you'll find out when you meet her at one of the many events she holds throughout the year.

Visit our historic Bristol Cellars

Much has changed in the 230 years since we started, but some things remain the same. You can still visit our historic cellars in Bristol which once housed our bottling line and blending tanks. Today, it is home to our shop with more than 1000 wines for you to explore.

Experience unparalleled customer service

When you've run a business as long as we have, you understand the importance of customer service. Whether you visit our shop, order online or call us, you'll always receive the same great service. Also, enjoy the benefits of a personal wine advisor who can make recommendations to suit your taste.

Discover more about Averys:

En Primeur and Pre-Sell


What is En Primeur and Pre-sell?

En Primeur and Pre-Sell are all a pre-order service. You are able to reserve a number of bottles of wine either while it is still in the barrel (En Primeur) or in the bottles but not yet available to be sold (Pre-Sell).

You pay a deposit for a number of bottles and the second payment is due to be paid at or around the time of the wine being dispatched. All of these cases are offered as multiples of 12, unless otherwise stated on the website.

You can reserve wine online or over the phone, please contact us for further assistance.

Once we receive your order we will send you a Reservation Certificate to your billing address. If the wines you have chosen are sold out we'll contact you to advise which are still available.

Our 100% Guarantee

Due to the unique nature of en primeur sales our 100% guarantee applies only to an en primeur wine where it is corked or fautly. Please see our full en primeur terms and conditions.

How does En Primeur work?

En Primeur wines are purchased before they are bottled and released onto the market. En Primeur wines are bought at In Bond prices - ie exclusive of Duty & Vat.

On arrival to the UK the wines will be stored, under bond. You will be notified of their arrival and asked for any further delivery instructions (should you wish for the wines to be delivered). All En Primeur purchases are Ex-Vat and Ex-Duty.

When you choose to have the wines delivered these taxes become payable. En Primeur price is almost always considerably cheaper than the future price of the wine on the open market. En Primeur can also be the only way to secure wines that are available in very limited quantities.

Storing Your Wine


Fine wines are often set aside for long-term storage and are one of the few commodities that can improve with age, but it can also rapidly deteriorate if kept in inadequate conditions. The three factors that have the most impact on a wine's condition are light, humidity, and temperature. Our Storage facility covers all of these elements, due to its climate control and constant supervision, your wine is in safe hands. Our storage facility is located within our Gloucester site just on the edge of the famous Cotswolds. You can easily arrange for your En Primeur or Pre Sell wines to be placed into our storage facility just by talking to one of our friendly advisors please call for further advice. A £15 charge is applied to each case placed into our storage facility, whether it is a 6 bottle or a 12 bottle case, please contact us if you have any further questions about the charges we apply.

How do I withdraw or transfer my wines from storage

To withdraw your wines you will need to contact us to make the necessary delivery arrangements, we are open 7 days a week (apart from Christmas day and Easter Sunday). We can make all the necessary arrangements to transfer your wines from our storage facility to a location within the UK. Withdrawing wines from storage will be subject to our normal delivery charges (£7.99 for a standard delivery), unless you have Unlimited membership which covers the delivery charges for transferring wines from our storage facility to a maximum of 20 UK private addresses. However transfers of wines to another bonded warehouse are subject to an additional charge of £55 per order.

Please contact us on 03330 148 208 or at enquiries@averys.com for current charges.

How do I transfer my wine to another storage facility?

We can make all the necessary arrangements to transfer your wines from our storage facility to a location within the UK, all you need to do is contact us.

Can I sell my wines in storage?

Yes; you can sell your wines whilst they are in our storage facility.

Let us know by emailing finewine@averys.com or calling our Fine Wine Team on 01173 008 305.

Help Choosing Wine


If you're having trouble choosing you might find our recommendations useful or our Wine Guide Service.

Our latest offers and mixed cases can be seen on our homepage or you can see what our customers love by checking out the customer favourites. If you're after a real bargain you could try looking at our web deals or bin end offers.

If you are new to Averys you may like to consider a wine plan or simply give us a call where we will happily talk about our wine and the styles we feel might suit you.

Personal Wine Guide

Many of our Personal Wine Guides have their own telephone number, if you do not have the number for your own Personal Wine Guide or if they are busy, please contact us on 03330 148 208 and we will be able to transfer you to them or request that they give you a ring back.

Allergens in wine


You may have noticed the addition of allergen information to wine labels highlighting egg and milk. There is a new requirement under EU legislation to label these allergens as well as sulphites. You can view them on our labels, website and in our brochures when egg or milk is used as an ingredient or as a processing aid in the production of the wine. You will see the words:

Contains egg, contains milk, contains sulphites or a combination; such as contains egg and sulphites.

Do you stock vegan/vegetarian wine?


A lot of our wines are vegetarian due to modern production, however due to varying production methods we cannot guarantee which ones will meet the criteria you seek. Please contact us for further information.

SHOP VEGETARIAN WINE >

SHOP VEGAN WINE >

Do you stock organic wine?


Yes, we have a varied range of organic and biodynamic wines; we would recommend contacting us for the most up to date organic list, or shop organic wine here.

Does wine contain sulphites?


Unless clearly indicated, all of our wines contain sulphites at levels that comply with European legislation. These minimal levels of sulphites help maintain the condition and drinkability of the wines but should not be detectable to the palate.

What is a corked wine?


There are two types of corked wine:

  • Cork taint results in a wine tasting less fruity. This is a result of chemical spoilage from TCA (a naturally occurring chemical) in the cork.
  • Oxidised – smelling and tasting like vinegar – very distinct, resulting from oxidation through a cork not maintaining a perfect seal.
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